Connected TV and mobile
Native iOS and Android, plus tvOS and Roku — one of the few practices in the Southeast shipping all four from a single content API and release train.
Typical engagement
12–20 weeks
Discovery through store/channel submission
3–5 people
Named, dedicated, no account layer
What this covers
Four platforms, one team
Native iOS & Android
Full native builds, not a wrapped webview, when performance and platform APIs matter.
tvOS & Roku channels
Living-room apps built on the same content API as mobile.
React Native
Used where it genuinely fits — not the default, a deliberate choice.
Release management
Store submission, entitlement and ad integration handled as an ongoing discipline, not a one-off.
How it runs
One API, four submissions
The content model is built once; each platform is a release target against it, not a separate rebuild.
Weeks 1–3
Discovery
Platform audit, content API design, submission-requirement review per store.
Deliverable — content API spec
Weeks 4–16
Build
Two-week increments per platform, tested against real store/channel review guidelines.
Deliverable — submitted builds
Ongoing
Care
Store compliance monitoring, OS-update regression testing, release cadence.
Deliverable — release train
Stack
Native where it counts, shared content plumbing everywhere else.
Non-negotiables
Every submission tested against the current store/channel guidelines before it ships — no last-minute rejections.